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October 2009

Getting your image right

15th October 2009

Ella Hadley Ella Hadley

The difference between web and print images Often I get asked when designing a flyer or brochure for print “can’t you just take the image from my website”? Though it is common knowledge amongst design experts what sort of image specification is required for specific outputs, it is quite a minefield for those who aren’t in the trade. How often have you received a flyer through the door where the lovely Chinese takeaway on offer by the local restaurant looks like ... READ FULL ARTICLE

Is Google getting our TV license fee?

1st October 2009

James Brack James Brack

Recently the Mail on Sunday claimed that the BBC paid Google to appear first for keywords relating the Mercury Music prize. At first glance this appears underhand for 2 reasons: Google's natural search algorithms should not allow people to pay for top natural search positions The BBC is spending OUR money on advertising In order to get to the bottom of this, we first need to determine the difference between paid / sponsored listings and natural ... READ FULL ARTICLE

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