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James Brack

We’re All Going Mobile! The Importance of Mobile Friendly Websites for your Business

18th January 2012

James Brack James Brack

There is no doubt that the mobile-age of the Internet is upon us, with more and more people accessing the web on their mobiles, smart phones and touch pads. It is almost inconceivable for businesses not to have a mobile-friendly website... Or is it? Well, statistics show that across the world businesses are being much slower in the uptake of mobile sites than the growth of mobile web is demanding. Surprisingly, even some of the big Ecommerce players have not gone ... READ FULL ARTICLE

How does Graphic Design work?

14th December 2011

James Brack James Brack

So how does graphic design work? Graphic design can be compared to problem-solving. A designer will typically work through a set process in order to ensure that the solution presented to the client not only looks good, but is the most appropriate solution for their aims and brand image, as well as being delivered on-time and under-budget. As this is the case, it is important for the designer to listen to the clients' requirements. A good designer will guide a ... READ FULL ARTICLE

How To: Search Engine Optimisation and Website Design

31st January 2011

James Brack James Brack

Guest post by – Zac Grace http://dejanseo.com.au Search engine optimisation is on everyone’s mind when building a website; the same can be said for website design. After all, we all want our websites to look great and to be found in the search engines at the same time. But one of the mistakes that keep happening over and over again is that these two important parts of building a website are often done separately. Website design and SEO should go hand to ... READ FULL ARTICLE

James Brack Achieves SEMPO Advanced SEO Certification

24th November 2010

James Brack James Brack

The Dreamscape Design is proud to announce that James Brack (Technical Director) has achieved SEMPO Advanced SEO certification, making our Search Engine Optimisation team one of the few companies within the UK to reach this status. SEMPO (Search Engine Marketing Professional Organisation) is a non-profit professional association who works to increase awareness and promote the value of good practice search engine marketing worldwide. SEMPO was founded in 2002 ... READ FULL ARTICLE

Google Instant – What’s it really about?

21st October 2010

James Brack James Brack

Everybody in the search world is talking about Google Instant and how great / bad / good / indifferent it is. Everybody has an opinion on it, even if that opinion is that they don't have a clue what Google Instant is! Whether you are for or against Google Instant, there is no doubt that it has caused quite a stir in the industry. In fact, a couple of young programmers have achieved overnight fame by mimicking the technology and building YouTube Instant (Feross ... READ FULL ARTICLE

latest SEO Client Update

17th August 2010

James Brack James Brack

Its been a busy few months with our SEO clientelle growing, and our team producing great results in the search engines. Recent client's include leading Aab (leading Islamic fashion label), The Kingsley School (Warwickshire girls school), and Charrington Oak (Warwickshire property development company). We will be keeping you up to date on how these campaigns progress, so watch this space. Below are some of the results we have recently achieved for SEO ... READ FULL ARTICLE

How (Not) To Get Backlinks

16th July 2010

James Brack James Brack

So, how do you get backlinks to your site? Well it’s easy isn’t it? There’s loads of software out there that will do the job for you whether its reciprocal link software, article spinning, content scraping, or affiliate programmes, it’s all there to make your life easier and to show the search engine giants who is really the boss. A quick Google search on “How to get backlinks” will show a variety of articles, websites, blogs and tweets, with some of the most ... READ FULL ARTICLE

The Best Free Online SEO Tools

17th May 2010

James Brack James Brack

Working in SEO is very similar to working as a carpenter, painter & decorator, builder, or a mechanic. How so, you ask... Well, you are only as good as the tools you have at your disposal. Bad tools lead to bad craftsmanship, and this will ultimately lead to poor conversion rates, wasted money, and unhappy clients. One of the biggest problems when selecting the right tools is the cost. There are some fantastic tools available for keyword research and ... READ FULL ARTICLE

Expanding Your Business With Social Media

16th November 2009

James Brack James Brack

The social media revolution has changed the lives of many Internet users, allowing people to communicate, share information, photos and opinions with the click of a mouse. In short it has made the world a smaller place, and given power back to the web community instead of the corporate giants. From the point of view of a search marketer, it has meant huge changes to the way we optimise websites. It is no longer enough to simply chase the top positions. It is ... READ FULL ARTICLE

Is Google getting our TV license fee?

1st October 2009

James Brack James Brack

Recently the Mail on Sunday claimed that the BBC paid Google to appear first for keywords relating the Mercury Music prize. At first glance this appears underhand for 2 reasons: Google's natural search algorithms should not allow people to pay for top natural search positions The BBC is spending OUR money on advertising In order to get to the bottom of this, we first need to determine the difference between paid / sponsored listings and natural ... READ FULL ARTICLE

Blogging for SEO

15th September 2009

James Brack James Brack

It is well noted that a blog can be a fantastic business tool, enabling you to keep in touch with customers, post latest company news, and give expert advice about issues within your niche. However, have you considered a blog as a resource for search engine optimisation? The same points that make a blog a great business tool, also make it the perfect resource for search engine optimisation. Let me explain. A blog allows you to give your thoughts and opinions ... READ FULL ARTICLE

Good news for online retailers

21st August 2009

James Brack James Brack

Recent reports have shown a shift in consumer confidence towards online retailers. For the past few years trends have consistently shown online retailers battling to raise their users' confidence levels, with considerable difficulty. It has taken time for users' confidence in online security to grow, and it has also taken time for online retailers to learn from their previous mistakes, and enhance the overall online experience for their users. A recent study by ... READ FULL ARTICLE

SEO 2.0 - truth or fiction?

19th August 2009

James Brack James Brack

You may have heard the phrase SEO 2.0 floating about, but what exactly does it mean? SEO 2.0 is a phrase often associated with the buzz word Web 2.0. Annoying as these phrases may be, there is some truth in them. Web 2.0 depicts the new direction the web has taken over the last couple of years, with social networking sites taking precedence on the web, and the power of content being put back in the hands of the user - which is what the web was originally designed ... READ FULL ARTICLE

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